The Essential Guide to Website Redesign Strategy

Each touch point represents an opportunity for your brand to resonate with your audience and leave an impact — and nowhere is this truer than on the web. With this in mind, it’s crucial that you regularly analyze your site, asking yourself if it is providing the best possible experience to your visitors. After all,...


4 Proven Ways to Increase Your eCommerce Presence

With more and more eCommerce sites appearing every day, the biggest challenge online retailers face is being able to stand out from the crowd and both attract AND retain customers, all while competing for the same audience. So… what can you do? We’re here to share 4 proven tips and tricks to increase your business’s...


Five eCommerce Design Tips for Effective Holiday Marketing Landing Pages

Five eCommerce Design Tips for Effective Holiday Marketing Landing Pages

Holiday landing pages can make or break end-of-year sales for eCommerce stores. All the time and money you invested into your holiday marketing campaigns won’t pay off if your holiday landing pages are poorly designed. A compelling offer isn’t enough to convert holiday shoppers. To crush your revenue goals this holiday season, you need to...


Human Clay 2017: Celebrating 12 Years of Changing Lives and Ending Homelessness

Homelessness: Closer Than You Think It comes as no surprise that nearly every American city deals with its share of poverty and homelessness. What may surprise you, however, is how high Atlanta ranks on this list. Recently, WalletHub named Atlanta one of their top opportunities for community service in 2017, behind only Detroit, Brownsville (TX)...


Mobile is a MUST for your eCommerce Site

When was the last time you looked at your phone? Even in retail shops, customers are approaching the cash register with their smartphone in hand. Is your business ready to capture the attention of someone on mobile? Mobile usability is non-negotiable in eCommerce today. Ideally, your business has a mobile application that rewards users for...


How Much Does It Cost to Maintain an eCommerce Site?

Your eCommerce site launched and customers are already filling their carts with your products. Congratulations! You have completed the biggest hurdle in starting your eCommerce business. Now is the time to make sure that things will continue to run smoothly on the back-end of your website. There are a lot of balls to juggle in...


Comparison of the Top eCommerce Platforms

In the world of eCommerce, new platforms come up and then fade away just as quickly. How can you know if a company that was good two years ago is still the best platform for your eCommerce site? Trust us, we’re the web development guys who work on all of them and we have a...


Mix-It-Up Midtown Alliance Happy Hour

The Mix-It-Up Midtown happy hour event had a great turnout last week, hosted by Midtown Alliance at the new WeWork Colony Square co-working space. Approximately 175 people attended the event to network with business leaders and neighbors that live and work in Midtown, Atlanta. The networking event, hosted by Midtown Alliance, raised over $1,500 for the...


The Hidden Costs of Offshoring

These days every company is a “technology company” whether we realize it or not. Not all deal in technology – as in, they don’t manufacture it, sell it, or market it. Whether you’re B2B, B2C or a little of both, and no matter the service or goods your company deals in, your marketing and communications...


Does Your Brick and Mortar Business Need eCommerce to Survive?

Traditional brick and mortar businesses used to rely on foot traffic alone to make a sale. Phone sales and person-to-person salespeople entered the space to increase market share for B2B and B2C alike. When you add in kiosks and pop-up shops, there are many ways to define a shopping experience. Online shopping, or eCommerce, is...