Client Spotlight: KontrolFreek

As part of an ongoing client spotlight series, we’d like to take a closer look at KontrolFreek, THE leading developer of innovative gaming accessories that enhance the gaming experience and give gamers of all skill levels the competitive edge. We know, some need the help more than others, but… if it helps increase your current K/D… why not?

For us especially, we were really excited about having the opportunity to work with such a unique company. KontrolFreek products are developed based on a careful study of ergonomics, ensuring each product also helps to reduce gamer fatigue, improving overall gaming comfort — giving players more screen time to perfect their skills.


Putting the Pieces Together

Since 2014, KontrolFreek has been a valued client of ours, and with our team providing their new frontend and backend Magento development, as well as delivering ongoing maintenance to their site, keeping everything up to par (plus some) is key! By working closely with their internal marketing team to build HTML emails for various email campaigns, KontrolFreek is able to keep their customers up-to-date with new and upcoming products. Our technology-agnostic experience provides KontrolFreek with expert solutions to any problem they may face, and we’re always here if something arises.

Additionally, we successfully implemented a redesign strategy for their website, opening up new opportunities for growth. Working closely with their chosen design team and hosting provider, we were able to deliver an eye-catching, functional new site that will stand the test of time. Updates to the page included new built-in functionality, including a state-of-the-art Store Locator page that is a favorite among both customers and staff. Customers know the KontrolFreek brand and they were definitely excited about these changes.

KontrolFreek store locator

Don’t want to take our word for it? The results are hard to deny: conversion rates increased by 10% and server response time was improved by more than 40%. For more reasons how a redesign can help boost YOUR business, make sure to check out our last post on our blog. Don’t forget to subscribe, so you’ll be notified by email when a new post drops!


About Jarrell

Jarrell was founded in 2013 by web development veteran Mike Jarrell, whose father ran his own eponymous software venture for more than 25 years. Jarrell was reborn when Mike borrowed the name as an homage to his late father. The firm maintains the same values it has for over two decades – marrying efficient function and seamless form to meet the needs of a variety of organizations.

First offering website development and optimization, we now focus on developing a multitude of software solutions of any scale. From optimizing eCommerce sales and designing better mobile experiences to implementing ERP software and developing software solutions, we specialize in bringing your ideas to life.

Maximize the power of your site. Request a free consultation today!


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