Four Trends in eCommerce to Keep You in the Black

(This article originally appeared on Springbot’s blog) Now that the 2017 holiday shopping season has come and gone, it’s the perfect time to reflect on brick and mortar retail sales, as well as eCommerce sales, to see if this past year’s numbers lived up to the hype (or lack thereof). Traditionally, Black Friday, or the...


The Essential Guide to Website Redesign Strategy

Each touch point represents an opportunity for your brand to resonate with your audience and leave an impact — and nowhere is this truer than on the web. With this in mind, it’s crucial that you regularly analyze your site, asking yourself if it is providing the best possible experience to your visitors. After all,...


Five eCommerce Design Tips for Effective Holiday Marketing Landing Pages

Five eCommerce Design Tips for Effective Holiday Marketing Landing Pages

Holiday landing pages can make or break end-of-year sales for eCommerce stores. All the time and money you invested into your holiday marketing campaigns won’t pay off if your holiday landing pages are poorly designed. A compelling offer isn’t enough to convert holiday shoppers. To crush your revenue goals this holiday season, you need to...